Actors can go to any extent to promote their films and this time Irrfan Khan went back to the AIB, to make a video that would eventually promote his film and it is so hilarious! Previously, AIB and Irrfan made a video poking fun at typical Bollywood Item-song stereotypes and as expected it quickly went viral and scored almost 9.7million views. So, makers of Irrfan’s upcoming film, ‘Hindi Medium’ came up with an idea to re-collaborate the actor with AIB for something hilarious and anything that goes with the theme of the movie. But AIB initiated an out-of-the-box idea!
The video start-up with the continuation of the conversation with AIB sort of making comeback ranting their success poshis film promotion. So, AIB shot Irrfan’s still in various memes avatar right from Transcendent Wonka, Success kid, Roll safe to even Gormint Aunty meme and asks viewers to make Irrfan’s meme on it and share it on most social networking portals.
As in modern age, the success of anything is measured on the basis of how it is memed, and Team Hindi Medium went with a simple strategy to be viral. And since team AIB was on board, nothing could go wrong.
Watch the video here:
It would be interesting to see if Hindi Medium, releasing on 19th May at the theater near you, would be as hilarious as the ‘Dank Irrfan’ is! Though the film's trailer and teasers have already garnered positive vibe for it!